About Us


Our Goal

At HomeCity, we firmly believe that knowledge is power, especially when relocating from another city. Our goal is to empower those embarking on the home buying and selling process by providing a holistic, unrivaled view of the marketplace through insightfully integrated, stunningly visual and deeply informative city, area, community and property detail as well as a high-caliber, executive level service standard. We have integrated both and brought you the most empowering online tools and real estate services available today.

HomeCity's History

The impetus to develop a new real estate standard was rooted in the personal experience of one of our founders, David Rubin. Frustrated by the inefficiency of the traditional real estate model and unimpressed by the limited and inconsistent offerings of online brokerages, David saw an opportunity to radically improve the home buying and selling experience. Having directed his first Internet startup BITSource to a successful acquisition by Intraware, Inc. in October of 1999, David recognized that current technology was not being fully utilized in the real estate arena. Spurred by his vision, David partnered with Phil Williams and they left Intraware to embark on creating the most powerfully integrated real estate resource in the marketplace. In February 2000, HomeCity was founded.

HomeCity Represents YOU

Buyers' Representation

As your Buyer's Representative, we can make the process of house hunting much easier and more efficient than if you did it all yourself. We can help you get financing, guide you to local neighborhoods, help you determine your budget, and prioritize a list of essential features that you need in your next home. We'll save you valuable time by finding the properties that best suit your requirements, and will show you only the most promising ones.

Once you've found a place that catches your eye, we'll look at comparable properties in the area to help determine a purchase offer. Then we'll negotiate on your behalf with the seller to make sure you get the most favorable terms.

It's our job to look after your best interests, and we will do so at no cost to you as a buyer.

If you're ready to start house hunting, you can search real estate listings now. You can also refer to our Buyer's Guide for helpful tools and buying advice. To start working with an agent right away, please contact us.

Sellers' Representation

Selling a house on your own can be an overwhelming task. There's advertising to plan and budget for, open houses and private showings to arrange, purchase offers to negotiate, contract contingencies to worry about, and complicated paperwork to fill out. Make it easy on yourself by putting your home in the hands of seasoned professionals. We have extensive experience marketing properties and showing them to their best advantage.

First, we'll perform a comparable market analysis to determine the most appropriate price for your home. Then we'll provide home staging advice and suggest landscaping changes that will help draw buyers in. We'll advertise your home through a variety of methods, including local publications and online MLS listings. We may even showcase your home as part of our site's Featured Listings.

When it comes to negotiating a purchase offer, we'll make sure that you get the best price the market will allow. We'll help you understand contract contingencies and details of the closing process, in addition to handling all the paperwork for you. Essentially, we're here to represent you throughout the entire selling process, and to make sure that your real estate transaction is a positive and profitable experience.

See our Seller's Guide to get your Free Home Evaluation, or contact us to get connected with a Seller's Agent.

Want to learn more about Dallas-Fort Worth real estate?

Our team can help all of your Central Texas real estate dreams come true. Call us at 1.877.284.2489 or contact us online.

Get in Touch.

To contact us online, please use the form below.